Monthly Archives: October 2014

Which Halloween candies should you eat and avoid?

Although you may be excited about Halloween at the end of the week, just remember: it’s a dentist’s least favorite holiday.

Before you dive into your child’s trick-or-treat bag or crack open those candy bars you were given at work, take into mind that too many of these candies are no where near as good as others are, and you might be better off sticking to certain kinds. We know, we sound like your mother warning about cavities and sweets, but hopefully this list outlines what to eat-up on Halloween and what to try and avoid:

product_taffy_07Worst: Any type of sticky or gooey candy, such as: caramel, taffy, and nuts. It doesn’t take a genius to figure this one out. These types of candies will stick all over your mouth, get into those hard-to-reach places, and stay there. The longer they stay there, the more problems you’ll encounter, such as bacterias and cavities. Just don’t do it.

GobstopperNot great, but not too bad: Hard candies that are just daring you to break your teeth on. These can range from jawbreakers to lollipops, or just anything that is asking to chip or cut your teeth and gums. They also have a tendency to become sticky, and thus remaining in your mouth longer to attract unwanted bacteria and acids.

Orbit_Sugarfree_Gum_WintermintBest: Sugar-free gum. The American Dental Hygiene Association has been running the National Dental Hygiene Month throughout October with Wm. Jr. Wrigley Company, promoting the chewing of Orbit’s sugar-free line over anything. It’s a solid call not only because there is no stickiness associated with it, but also because the natural sugar it is sweetened with, xylitol, does not allow bacteria to be formed on it. Same great gum, less damaging to your teeth.

We hope you enjoy the Halloween holiday this weekend! If you’re doing anything dental related, make sure to post on our Facebook page or tweet at us!

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October is a big month for us all: dedicated to breast cancer awareness, dental hygiene

It’s a busy month of awareness all-around for the dental industry. Not only is the American Dental Hygiene Association running a month-long campaign for National Dental Hygiene Month (NDHM) to raise public awareness for good oral health, but October is also the month dedicated to Breast Cancer Awareness as well, where you’ll see pink colors decked out everywhere to show support (including our own website).

On the AHDA’s website, there is an individual event page for everything related to NDHM. They’ve partnered with the W.M. Wrigley Company for the fifth consecutive year, focusing mainly on the four components of oral hygiene and ways to improve public awareness about bettering oral health. There is a “selfie” based contest being conducted as well as posters available to be downloaded to put online or in your office on the ADHA website. Below, you can watch a video announcement from ADHA President Kelli Swanson Jaecks on sponsoring the NDHM month and things to come.

NDHM-2014-banner

As we all know through various companies and organizations support and promotion, October is also Breast Cancer Awareness Month. The majority of people today have been affected by this horrible disease in some shape or form, which is why the spread of awareness and support is vital in helping fight back to find a cure. At Keystone Industries, the past couple of years we’ve sold pink breast cancer awareness-themed Pro-Form mouthguards with portions of the proceeds going towards breast cancer research. Athletes and dentists from all over have been thrilled with the performance and protection of these mouthguards, so showing this kind of support with it going to a good cause does indeed help out. This year, we took it up a notch, and made our whole website pink in support, too.

We've updated our website for the month of October in support of Breast Cancer Awareness Month.

We’ve updated our website for the month of October in support of Breast Cancer Awareness Month.

Both of these calls for awareness this month are for good causes, and beneficiary to everyone inside and outside of the dental industry. Be sure to spread the word of the meaning of this month positively with friends on social media so we can help spread it even more! Oral health and breast cancer affects everyone’s lives, and it’s up to us to help make a change.

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Insight on Bleaching Trays and the Tooth Whitening Market

Tooth whitening is the most-requested procedure by patients, no matter the age, according to the American Academy of Cosmetic Dentistry, and this has become ever-so popular within the last two decades. With this in mind, not all patients have the luxury of affording top-of-the-line cosmetic dental work. Most that fall into this category resort to trying over-the-counter products, in hopes of snagging a deal on a fast, affordable way to whiten their teeth, with long-lasting results. There are tons of different products available to be taken home and whiten teeth, which can impede on the selection process. The teeth whitening and bleaching manufacturing market has been saturated with competition, and IBISWorld estimated a growth of only 0.9% in the market from 2007-2012. Consumers can (and will) turn to a cosmetic dentist for thoughts and advice on where to go from here, and that’s where Keystone Industries bleaching tray materials and kits come into play.

Currently, the industry is spread across four categories: dental-professional application, dentist-prescribed take-home kit use, over-the-counter consumer purchases, and non-dental options. Keystone offers products in two of these categories, of the former that is recommended. Being able to provide products for various needs is essential, and both professional materials for bleaching trays and also the take-home whitening kits for the patients thrive this market. With the ADA advising patients looking for these types of procedures to consult with a dentist for their best options, there is no better time for practices to load-up on the right materials for the right price, which Keystone offers.

Keystone Industries Bleaching Laminates (above) are your best bet for creating bleaching trays.

Keystone Industries Bleaching Laminates (above) are your best bet for creating bleaching trays.

The Keystone bleaching laminates are among the best for dental professionals for many reasons. Since this material is vacuum-formed to become a custom-fit tray, a type of work Keystone has a great reputation for, the fit for the patient is second to none. When the tray is created, the foam-lined tray withstands and absorbs the bleaching product, causing less leakage and thus decreasing bleaching time and making it less sensitive on the patient’s teeth. Since the bleaching solution used for in-office visits has a higher percentage of peroxide, the application time needs to be quicker to avoid tooth problems. Another suitable option we offer for creating bleaching trays is our Soft EVA, which is a clear Pro-Form material that is easily able to be trimmed and available in square or round laminates.

Not every patient wants to undergo bleaching at the dentist office though. In that case, an office can offer them a take-home kit that stands out above the rest. Dentists who aimed at giving patients a long-lasting white smile from home developed Niu Nait, which comes in 16 or 22 percent carbamide peroxide concentration. No strips, no hassle, and no pain is what this kit thrives itself on, which coincidentally is what every patient looks for in a take-home whitening kit. After the dentist fits the Pro-Form laminate to the patient’s teeth, they are free to go to apply the concentration in the comfort of their own home.

Niu Nait (below) was developed by dentists to allow patients to get a bright smile on their own time.

Niu Nait was developed by dentists to allow patients to get a bright smile on their own time.

The role as a dental hygienist is to offer factual information and available treatment options. Leaving the process of an evaluation and whitening in the dentist’s hands is the way to using stronger, more reputable materials at a higher price for a solid, bright outcome. Some customers may want to be as cost-effective as possible and still use a reliable and long-lasting product, which makes the Niu Nait Take-Home Kit a perfect option. This area of dentistry and competition that comes with it has made the market of manufacturing bleaching trays and materials difficult, so consulting a dentist for professional opinions, treatments, or prescribed kits is the way to go about bleaching teeth in this day and age.

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Introducing Custom Marketing Materials by Keystone Industries

We know how time-consuming, costly, and tedious working to create marketing material can be. That’s why now, on our website, Keystone Industries is now offering a way for you to create custom marketing materials for products you want to sell with a couple clicks of the mouse.

On our newly renovated homepage, you can see the “Custom Marketing Materials” blue tab in the upper right corner. By clicking on that, you are directed to the page you see below, and the process begins for you to easily customize it to your needs.

Featured above is the homepage to our Custom Marketing Materials site, where you're now able to customize product advertisements and flyers to meet your own specific needs.

Featured above is the homepage to our Custom Marketing Materials site, where you’re now able to customize product advertisements and flyers to meet your own specific needs.

From there, the process is rather simple. Edit what we have previously created for contact information, logos, etc. and insert whatever you desire. That way, you don’t need to go through the hassle of professionally designing an entire marketing and advertising campaign yourself, but rather just edit the information most important to you. Pretty neat, huh?

Take a peak at how the editing process works above, and try it out for yourself to save time and money!

Take a peak at how the editing process works above, and try it out for yourself to save time and money!

Once you make your edits on the screen you see above, you can complete the checkout process by making an account, entering billing/shipping information, and quantities of the pieces you created. It’s as simple as that!

In the near future, we will be updating the customizable material with more advertisements for you to edit yourselves. For now, take some of our more popular items, throw in your information, and be ready to go! There’s no other dental manufacturer that can do such a simplistic, money and time saving process as this on their own website for a competitive prices, so take advantage of the software we have to offer here; you won’t be able to find a site quite like this one for dental products!

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